Fruit-US-August 2019: Smoothies Gain Momentum as a Dietary Product

Published: Tue Sep 10 2019


Soaring popularity of natural, healthy and organic has been on a trend that provides opportunities for fresh fruits and vegetables in the US. Consumers eying for good taste and convenient purchases are overwhelmingly focusing on environmental and social issues. Nevertheless, fruit consumption in the US has soared in recent years, thereby instilling confidence among pertinent players in fruits and vegetable market.

These insights are according to the intelligence report, titled, "Fruit-US-August 2019," which has been of late added to Market Research Hub’s (MRH) exponential armamentarium.

Consumers at all levels in the value chain have been gaining interest in fruits produced and traded under more responsible and sustainable practices. Nonetheless, trend relates to several aspects along the supply chain, including water use, working condition and waste management, namely.

Soaring consumption of fruits has been attributed to better-for-you (BFY) snacks that has taken the fruits and vegetables landscape by storm. Besides, fresh fruits are second to none as fresh segment is slated to hold dominant position in the fruits and vegetables ecosystem. Moreover, fresh and flavored fruits are highly sought-after among older consumers.

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Traction towards dried fruits has been more pronounced in recent years. Further, smoothies have been gaining momentum as a dietary product with the likelihood of aiding individuals in including more fruits and vegetables into their diets. Accordingly, made-to-order and RTD smoothies are expected to have bearing on sales of fruits.

Fruit-US-August 2019: Report Synopsis

Quantitative and qualitative assessment exhort intelligence and overarching report on the fruit-US-August 2019 market. Further, the report thoroughly delineates various aspects of the market that will potentially have considerable influence on the development of the fruit-US-August 2019 market. As such, those aspects incorporate drivers, trends, restraints, and opportunities. Furthermore, the report elucidates segregation of the market that provides an exhaustive analysis on fruit-US-August 2019.

An insightful and deep-dive assessment of the competitive assessment of the fruit-US-August 2019 market pins hope on Porters’ Five Force Analysis. Accordingly, the Porters’ Five Force Analysis offers a pressing analysis on the potential strategies of the preeminent players in the fruit-US-August 2019 market. In addition, the business strategies counts on company overview, product portfolio, SWOT analysis, key differentiation and recent development.

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Fruit-US-August 2019: Research Methodology

Primary sources and secondary sources propel intelligence report on fruit-US-August 2019 market that provide deep dive analysis on the market. As such, the report provides reliable and unbiased projections, and assessments which have palpable impact on the market size and historical data. Besides, the report also counts on primary sources which hinges upon in-depth and intelligent analysis from well-grounded and reliable experts, telephonic interview, and a thorough assessment from surveys and seasoned analyst. Report on fruit-US-August 2019 market further acknowledges secondary sources-namely-Factiva, EC filing, press release, trade journals, resourceful database and governmental websites.

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