Automotive Chrome Accessories Market Emerging Trends, Business Growth Opportunities, Major Driving F

Published: Fri Sep 13 2019


Automotive chrome accessories have been a popular means of improving overall aesthetics of vehicles, including everything from door handles and taillights to internal automotive infrastructure. With exceptional shine and high resistance to tarnish.


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Booming demand for stainless steel has been resulting in scarce chrome ore supply over the recent past, which is expected to continue in the long run. Although hard chrome plating has been a top choice among automakers and drivers for its superior protection against corrosion and abrasion, and gleaming shine, research highlights a few of its severe disadvantages â€" including difficulty in achieving uniform coatings. Moreover, carcinogenic properties of hexavalent chrome used for plating automotive chrome accessories will also continue to limit its adoption in the near future. Hexavalent chromium manufacturing is highly cost-sensitive, and manufacturing plants and automakers indulged in hard chrome plating over accessories are recommended to adhere to the stringent guideline by the USEPA (US Environmental Protection Agency).


In addition to enhancing aesthetics of vehicles, automotive chrome accessories prominently improve the vehicle resistance to weathering. While chrome trim perfectly matches the OEM factory finish, it also allows vehicle features to stand out with a luxurious aesthetic appeal. The versatility and diversity of chrome usage will continue to sustain the sales of automotive chrome accessories in the near future. Although promising comeback of a range of chrome trim products is expected to continue generating steady demand for automotive chrome accessories, the overall sales of chrome trim products will remain passive - exhibiting a CAGR of just over 2.5% during 2017-2022.


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A booming trend of vehicle customization has been trending among vehicle owners based on developing Asian and Latin American economies, fueling steady demand for exterior accessories, including automotive chrome accessories. As consumers are increasingly investing in luxury, leisure, and superior aesthetic appeal of vehicles, chrome plated automotive chrome accessories are likely to witness continued steady traction in the near future. Automotive aftermarket offers an extensive range of custom-made accessories for a versatile range of vehicles, which even include bug shields, pillar post trim, and rain guards. By the end of 2022, aftermarket sales of automotive chrome accessories are projected to reach beyond US$ 5 Bn. Increasing online market penetration is anticipated to play a major role in supporting aftermarket sales of automotive chrome accessories.


In the backdrop of declining chrome supply and increasing health concerns regarding the use of chrome for plating, nickel is rapidly emerging as a solid replacement to chrome used for hard chrome plating of automotive chrome accessories. Several metal finishing work providers and automakers are rapidly shifting to nickel and nickel-based alloys as an equally efficient corrosion resistant substitute. Consumer acceptance of nickel is also witnessing visible traction, as nickel serves as an effective top coat or under coat and provides a unique gold-tinged silvery-white finish to automotive accessories. Moreover, chrome plated automotive chrome accessories are predicted to lose market share owing to a heap of other alternatives such as bare metal coating, powder coating, media-blasting, creative plating, durable ABS plastic, spray-on coating, and DIY plating.


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