Pioneering partnership announced - enables better educational technology product development

From: Tata Interactive Systems
Published: Mon Feb 12 2007

Tata Interactive Systems (TIS) has formed a strategic alliance with Words & Numbers (W&N), an award winning, US based premier content developer to educational publishers.

The partnership emerges from successful collaborations over a period of time that clearly established the benefits of making the combined expertise available to clients. The two companies take immense pride in announcing a formal alliance today.

TIS is a leading e-learning development company that works closely with educational publishers in the K–12 arena, providing a range of services in educational technology. It has multiple offices in the United States and also a worldwide presence.

Words & Numbers provides editorial and content management services to educational publishers and has a comprehensive grasp of the US school market. The in-house expertise at Words & Numbers is found in the departments of Reading/Language Arts, Social Studies, Science, Mathematics, Allied Health, World Languages, ESL/ELL, and Multimedia.

The partnership of TIS and W&N brings together two award-winning companies with strong reputations in their respective areas. Their complementary capabilities enable each company to offer more than each can do alone.

Commenting on the alliance, the CEO of Words & Numbers, Glenn Evans, said: "We are excited about the partnership opportunity with Tata Interactive Systems. This partnership offers best-in-class content and technology solutions to our clients."

The CEO of Tata Interactive Systems, Sanjaya Sharma, said: "As clients in the US marketplace become more informed and educated about the benefits of offshore development, they also perceive a gap in the ability of non-US companies to write for the US marketplace. This partnership works perfectly to ensure that the clients get the benefits of offshore pricing without having to make any compromise in the quality of content or writing."

Chetan Mahajan, Vice President of Education at TIS, said: "As we work more closely with publishers, we increasingly realise that, in order to write for the US marketplace, it is important to have a team that truly understands the nuances of the audience — the culture and the language itself. We believe this partnership brings more value to our clients and it enables our clients to have much more confidence in the content solutions that we build.

"Words & Numbers’ proven expertise and outstanding reputation in the marketplace make them an invaluable partner to us," Mahajan added. "We have been working as partners for some time now and, in each instance where we worked together, the clients loved the power of the team.

"Both TIS and W&N expect this partnership to lead to more business, and even happier clients going forward."


About Words & Numbers (W&N)

Words & Numbers, a respected, award-winning content developer for K–12 educational publishers, was founded in 2000 to serve the growing need for collaborative editorial services. Words & Numbers assists clients with Content/Concept Development, Writing, Editing, Translation and Adaptation, and Project Management. The company develops for four primary markets: Basal, Supplemental, Assessment, and New Media, and has expertise in the disciplines of Reading/Language Arts, Mathematics, Science, Social Studies, World Languages, ESL/ELL, Allied Health, Multimedia, PreK–12, and College/Adult. Clients include virtually every major U.S. educational publisher.

Words & Numbers is a privately-held corporation that employs a hundred people at its headquarters in Baltimore, Maryland, in the United States.

About Tata Interactive Systems (TIS)

Tata Interactive Systems (TIS), a global leader in e-learning, is a part of the $22 billion Tata Group. Truly international, TIS has a presence across the United States, Canada, United Kingdom, Australia, New Zealand, the Middle East, Japan, India, and mainland Europe.

TIS is a specialist organization that focuses on creating custom education products for its clients. TIS works on a large scale with publishers in the K–12 arena to create technology-based educational products. Many solutions created by TIS have won various awards, including two Codie Awards from the Software & Information Industry Association (SIIA) and numerous esteemed BETT Awards.

TIS also offers corporations, universities, schools, and government institutions a diversified and innovative selection of learning and training solutions.

For more information, please visit:

To contact a representative of the company, please email:
For Tata Interactive Systems, Rinku Bharadwaj, at
For Words&Numbers, Patricia Colacino, at

Company: Tata Interactive Systems
Contact Name: Bob Little
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Contact Phone: 00 44 (0) 1 727 860405

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