Calendar celebrates 100 years of Red Cross service.

From: Open Print
Published: Sun Aug 14 2005

The staff at Red Cross of Central Massachusetts have found a way to turn "oohhs" and "aahhs" into a high-tech fund raising opportunity. "Our collection of vintage Red Cross posters have been a hit with everyone who visits our facility," says Nicole Valentine Director of Public Affairs at the chapter. "People really seem to connect with the images. We are excited to finally be able to make them available to our supporters".

Through a partnership with, a Massachusetts technology company, these vintage posters are now available for viewing on a special website. Visitors to the site have the option to purchase a 12 month wall calendar that features their favorite images. Each printed calendar is completely unique, and purchases help support the chapter. Executive director Lisa Piehler added "the website is a great opportunity for us to tell the Red Cross story and history through pictures and raise funds at the same time." The gallery can be viewed online from the chapter website at

About the Vintage Red Cross Posters
Between 1918 and 1952 many distinguished artists and illustrators produced memorable works that defined the American Red Cross as the leader in providing humanitarian service. Artists such as Howard Chandler Christy, James Montgomery Flagg, Norman Rockwell, and N.C. Wyeth created works for the annual Roll Call membership and fund raising campaigns. Their work was widely distributed across the nation, and literally became part of the changing cultural landscape of America.

About American Red Cross of Central Massachusetts.
This local chapter, chartered in November of 1905, celebrates its 100th year in 2005. The chapter remains strong today with the help of over 700 volunteers who selflessly donate their time to help the community prevent, prepare for, and respond to emergencies. The contact at the chapter is Nicole Valentine 508-595-3727 or visit

About provides website technology to help nonprofit organizations display images and raise funds through the sale of printed materials. The company makes its resources available to qualified organizations at no charge. is a division of Mail Computer Services, Inc (Bridgewater, MA). They can be seen on-line at, or by calling 508-584-6490.
Company: Open Print
Contact Name: Ben Arnold
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Contact Phone: 508-954-2407

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