Big branding news in e-Healthcare: TeleCheckup®

From: Hamlin Computer Technology
Published: Fri Aug 19 2005


The TeleCheckup® U.S. Federally Registered Trademark is available for licensing or acquisition by telemedical companies with home or mobile telemedical product lines. TeleCheckup® is positioned to become a leading brand name in the home telemedical product sector.

“TeleCheckup® is a powerful brand name that consumers can easily identify with,� says Charles P. Brown, Brand Strategy Consultant with Hamlin Computer Technology. “As the home telemedicine industry continues its double-digit annual growth and enters the mainstream, TeleCheckup® is positioned to be the brand that patients will ask doctors for by name.�

The level of preventative care and compliance monitoring created by home telemedical has never been possible before the availability of low cost connections via the World Wide Web. The potential benefits of home telemedical are a better quality of life for millions of people and billions of dollars of savings on healthcare costs. Home telemedical can benefit everyone, regardless of their current health.

A wide array of home telemedical devices is already available for checking blood pressure, heart rate, body weight, glucose level and much more. But, the average consumer won’t see much difference between products from different manufacturers. They will primarily differentiate between these products by their brand image.

TeleCheckup® offers home telemedical providers the opportunity to unify their entire product line under a single, easily recognizable, consumer-friendly brand name. A manufacturer or marketer of home or mobile telemedical products may license or acquire the TeleCheckup® brand and instantly position itself for future category leadership. The power of a winning home telemedical brand backed by high-quality products and services will help increase product sales through HMO’s, health insurance companies and physician groups.

Trademarks and domain names are necessary for effective, protected branding to occur. To complement its U.S. Federally Registered Trademark and Servicemark, the complete TeleCheckup® brand package includes a set of premium Internet domain names. For additional information, go to www.telecheckup.com.

Contact Information:
Charles P. Brown
info@telecheckup.com
+1.773.394.6090
Company: Hamlin Computer Technology
Contact Name: Charles P. Brown
Contact Email: info@telecheckup.com
Contact Phone: 773-394-6090

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