Varitronix Strengthens Sales & Marketing Team

Published: Tue May 08 2007

Varitronix Limited has appointed Mike Burke as its General Manager, TFT Division, to spearhead the launch of this technology in the UK and European markets.

Commenting on the appointment Wyn Griffiths, Managing Director of Varitronix UK said, "Varitronix has an exceptional customer base amongst European industrial, automotive and telecommunications customers, with over 38% of its business originating here. We are taking a fresh approach to TFT technology, to make it more accessible to customers in this market, based on innovative approaches to manufacturing these displays. Mike’s experience will be a hugely valuable addition to our strong sales and marketing team as we take this technology forward in Europe."

Mike Burke joins Varitronix from its distributor Trident, and brings over 14 years of display sales and marketing experience to the team. He was Trident’s Director of Franchise Development.

Aldous Lippard also joins Varitronix from Trident as Marketing Communications Manager. He has previously worked at Toshiba.

About Varitronix
Varitronix is a world-leading manufacturer of small-to-medium-sized LCDs for tele-communications, automotive, industrial and consumer applications. Headquartered in Hong Kong, Varitronix has an annual turnover of approximately $250 million and serves customers worldwide through its extensive sales network. The company’s strength is in the design and manufacture of custom and semi custom LCD modules, but it also provides a range of standard products. Varitronix holds ISO 9001, TS 16949 and ISO 14001 accreditation. The Company has been listed on The Stock Exchange of Hong Kong since 1991 (stock code: 710). Visit: for more information.

Reader enquiries: VARITRONIX UK LTD, 3, Milbanke Court, Milbanke Way, Bracknell, RG12 1RP UK, Tel: +44 (0) 1344 303077, Fax: +44 (0) 1344 300099
E-mail:; Web:

Press Contact: Peter van der Sluijs or Elaine Hodson
Neesham Public Relations
Tel: +44 (0) 1296 628180
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Contact Name: Elaine Hodson
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Contact Phone: 01296 628180

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