launches green driving scheme for employees

Published: Mon Jun 04 2007

Insurance provider,, has launched a new green driving programme for company employees’ which reduces the environmental impact of their motoring.

The scheme, which is being paid for by and applies to both the company and private vehicles, covers employees for both corporate and personal travel.

Offsetting payments, which are geared individually to the size and type of cars driven by each member of staff, are to be made by to the carbon offsetting organization, Climatesure.

These funds are then channelled into energy efficiency projects which are designed to reduce the CO2 emissions by an amount equal to the emissions produced by each employee’s driving.

"As all of our business is conducted online, we only have a small number of employees, so the cost of running the scheme is relatively small," said Paul Purdy, of

"However, the principle of employers taking action to reduce the impact that both corporate and private motoring have on the environment is one that we would like to see more organisations adopting," he said. is now looking to expand the hybrid scheme, which was launched last year, to include other types of energy-efficient vehicles.

The hybrid car insurance scheme which is currently being run consists of a cashback scheme which provides a £50 incentive for owners of hybrid vehicles who take out motor insurance with Half of the incentive is paid back to the driver, whilst the other half is paid into carbon offsetting projects via Climatesure.

About provides a full range of home insurance and motor insurance online, while specialising in vehicles that are over five years old.

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Editors notes

- is a trading name of yesinsurance Services Limited, which is authorised and regulated by the Financial Services Authority.

- Details of Climatesure can be found at

For further information:

PR contact
Trevor Gardiner
Meridian Corporate Communications
Tel: 020 7736 1552 contact:
Paul Purdy
Tel: 01422 232528

Yesinsurance Services Limited is a company of Provident Financial plc.
Hebble Brook Business Park
Hays Lane
Registered number: 5545310 England.
Registered Office: Colonnade, Sunbridge Road, Bradford BD1 2LQ
Authorised and regulated by the Financial Services Authority
Contact Name: Paul Purdy
Contact Email:
Contact Phone: 01422 232528

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