announces new summer sale

Published: Thu Jul 12 2007, one of the UK's leading original online retail stores, has announced a new summer sale that sees up to 50% off hundreds of products across all the site's categories

With over 10,000 products sold across 10 categories, specialises in providing its customers with unique and personalised products that exude style, originality and quality. And during the summer sale, customers will have ample opportunity to buy hundreds of these fantastic and innovative items at unmissable, irresistible prices.

Included in the sale is's home & garden section, which now offers online shoppers all the more competitively priced garden tools and home furnishing items - such as imaginative bee houses and swing sets, personalised vases and one-of-a-kind glassware. The fashion section is also home to a host of reduced but no less distinctive designs that will appeal to any woman keen to find clothing that is off the beaten track.

The jewellery collection, also included in the sale, is overflowing with one-off necklaces, bracelets, earrings and more, created by a variety of up-and-coming jewellery designers from across the UK and beyond. Moreover, also specialises in providing exclusive personalised gifts for weddings, birthdays or any other celebration.

Holly Tucker, co-founder of, commented:

"We have created a unique shopping site, like no other, for consumers bored with repetitive high street offerings and at the same time creating a unique small business marketplace selling high quality creative products." offers online shoppers award-winning retail excellence. Currently on the London shortlist for the 2007 Grazia O2 X Awards, which names the UK's brightest new small businesses run by women, is also the London regional winner of the HSBC Start-up Stars awards..

About was set up by Holly Tucker and Sophie Cornish in April 2006, and has since gone on to become one of the UK's top 50 e-boutiques as named by The Independent. The company brings over 500 independent small UK businesses together to sell over 10,000 products from a choice of 10 categories: gifts, home & garden, art & ceramics, baby & child, jewellery, fashion, health & beauty, stationery & office, food & drink, and pets.

In March 2007, NewMedia SPARK plc, the quoted venture capital organisation focused on early stage investments in the technology, media and telecoms sectors, became a minority shareholder in This move has allowed even more small businesses to become part of the community and will build the brand into one that is synonymous with small, creative lifestyle businesses and products.

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