MediaMinister's new copy critique consultation enables new and current clients to benefit from expert copywriting at cut-price rates. It has been developed following positive feedback from current clients.

[ClickPress, Fri Mar 11 2005] [Sussex, UK, 25 February 2005] MediaMinister today launched a new service that enables new and current clients to benefit from expert copywriting at cut-price rates.

Known as the copy critique consultation, the new service offers business owners, corporates and individuals an external, objective review of their written materials. They’ll also be shown any problem areas and opportunities that they might otherwise miss before it’s too late. It’s a small investment that can pay dividends for years to come.

“Copy critique consultations also present a great opportunity to sample my services at a fraction of the cost of hiring me to write from scratch,” says Tracey Dooley, copywriter and editorial consultant, MediaMinister.

“Plus, you get to see the thinking behind the writing process, the ‘secret ingredients’ that can transform a piece of copy from acceptable to exceptional.”

Therefore, the new critique service is ideal for energising a tired piece that is no longer working. Or for anyone wanting a second opinion on their written communications.

From as little as £95 ($180), you can have a trained eye cast over your literature and get a detailed custom roadmap report on its effectiveness.

This will highlight what works, what doesn’t and what needs to be amended. You’ll also receive step-by-step professional recommendations on how to improve it using proven principles. The result is a fresh and more effective piece.

It is particularly suited to corporate collateral, advertising, marketing or other promotional materials where a good response is crucial to success. You can even apply some of the pointers you’ll receive to improving your presentations and sales pitches.

Making your communications have more impact can have a profound effect. There have been reports of response rates increasing by as much as 400%.

“The positive feedback from clients is one of the reasons I have developed the copy critique consultation as a service,” says Tracey. “Part of its appeal is that it gives people an inexpensive solution to overcoming their writing or marketing challenges.”

For more information on how the copy critique consultation service works, or to arrange your custom critique today, visit

MediaMinister offers copywriting, editorial and communications consultancy to clients worldwide. Services include: writing (journalism, creative and business), editing, proofreading and consulting. Projects handled: ads, brochures, sales letters, articles, web content, and every other imaginable piece of written communication designed to educate, entertain, or sell an idea, an issue, a product or a service.


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