launches its 2-for-1 dining card to say thank you to customers

Published: Thu Nov 03 2011 has launched a 2-for-1 dining card in conjunction with Hi-Life to say thank you to customers who purchase car insurance or home insurance in November through

Discounts and offers on expenses like dining out and entertainment are becoming more important as inflation erodes people's disposable income and many people have to tighten their purse strings.

Recent research by the Institute for Fiscal Studies identifies that there has been a fall in median net household income of 3.5%, the largest single-year drop since 1981.*

These additional pressures on incomes mean people are not only on the lookout for bargains but are also becoming savvier. To help, is giving away a 2-for-1 Hi - Life dining card to all customers who buy a car insurance or home insurance policy in November 2011 through For customers this means 2-for-1 on eating out all day every day at over 3,500 participating restaurants for a whole year, meaning the savings keep on coming.

Catering for all tastes and price ranges, customers can enjoy 2-for-1 at Malmaison, Loch Fyne, Prezzo, Pizza Hut and thousands of other restaurants besides.

Click here for a full list of 2-for-1 dining offers from

Gareth Kloet, head of car insurance at, said: "Saving people time and money is at the very heart of our business at so the 2 for 1 dining card offer is something we believe will add real value to our customers. With Christmas fast approaching and so many people looking to cut back on expense without making lifestyle changes, we are hopeful it will be well received as an additional thank you for using our site."

Mark Gabriel, head of home insurance at, added: "The recent downturn has made us more careful about what we spend and made us savvier in searching for savings. The 2-for-1 dining card can be used for a year and gives great savings on well-known restaurants throughout the UK. Car and home insurance is a necessity so at we wanted to give our customers a great deal on their insurance but a little extra at the same time."

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Notes to Editors:
* Statistics from the Institute for Fiscal Studies were sourced from 'The Effect of the Great Recession on the Household Income Distribution'

About was the UK’s first price comparison site for motor insurance. is one of the UK's biggest and most popular price comparison service. Launched in 2002, it generates over one million quotes per month. It has expanded its range of comparison products over the last couple of years to include home insurance, travel insurance, pet insurance, van insurance, motorbike insurance, breakdown cover and energy, as well as financial services products including credit cards, loans, mortgages and life insurance. is owned by the Admiral Group plc. Admiral listed on the London Stock Exchange in September 2004. is regulated by the FSA.

About Hi-Life :
Hi-Life is the UK & Ireland’s market leading dining club, providing outstanding 2 for 1 dining offers at over 3,500 restaurants across the country. There are more than 100,000 regular users out there using their cards - that's a lot of happy diners. World renowned names such as Marco Pierre White and Michael Caines participate in Hi-Life, along with leading high street chains, and the very best local independent restaurants. They do so because they understand the importance of attracting our members to their establishment.

Hi- Life's mission has always been to provide excellence, both in the restaurants it selects and the service it provides. The restaurants are chosen to reflect all tastes across the dining spectrum, offering an unrivalled range of cuisines and prices to choose from.

PR Contact:
Sarah Wenham press office
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02920 434275
Contact Name: Sarah Wenham
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Contact Phone: 02920 434275

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