SEKSY in black!

From: Sekonda
Published: Tue Nov 29 2005


Slick, stylish and slimming, yes ladies, black is back this season, but how do you ‘get that look’ without the risk of being mistaken for an 80’s throwback gothic?

Simple, follow one golden rule: accessorise, accessorise, accessorise! And what better way to add a bit of glamour than with some SEKSY wrist wear?

Brand new from SEKSY is a slim line watch, bursting with gleaming Aurore Boréale Swarovski crystal. Inspired by the Northern Lights, the crystal is specially cut to reflect surrounding colour. The resulting rainbow effect gives black the perfect lift it needs!

The latest SEKSY additions are available on both black and white slim line leather straps and have an RRP of £49.99. Stockists include F.Hinds and all good independent jewellers. For your nearest stockist, please call 01162 573535.

Northern Lights’ facts

1. The Northern Lights or 'Aurore Boréale' were named after the Roman Goddess of Dawn
2. The Lights are at their most dazzling from December to March when nights are longer and the sky is darker
3. Like SEKSY, the Northern Lights are at their most active late at night or early in the morning

N.B. Hardy Alaskans like to put on their parkas and lie on their backs in the snow to watch the lights. If you can’t make it to Alaska this year, simply take a look at SEKSY’s new dazzling watch!

ENDS

For further information please contact: Rosie Davey, Lindsay Stanley or Rebecca Shilton on 01223 566 212 or lindsay.stanley@war.uk.com/rebecca.shilton@war.uk.com.

About Sekonda:
Sekonda has been the best selling watch brand in the UK for the past 17 years and currently sells 1.6 million watches a year*. The range consists of high quality, attractive watches which are outstanding value for money.

Since the brand was launched in 1966, Sekonda has shown the ability to innovate and produce extensions to the brand with the addition of Xpose, Sekonda XS and most recently SEKSY.

Sekonda is committed to producing high quality watches by using top quality movements, strict manufacturing specifications, rigorous testing, quality control and providing a two year guarantee.

In order to remain the UK's biggest and best known watch brand, Sekonda consistently reviews and extends its ranges.

About SEKSY:
SEKSY is the newest extension to the Sekonda range and was launched in November 2004. It consists of a wide range of fashion watches for image conscious females.

The range has a model for every occasion from chunky high fashion bling watches complete with leather Swarovski studded straps to delicate watches with chrome bracelets and leather inlays.

Stockists of the SEKSY range include F.Hinds, H.Samuel, Tie Rack, Argos and all good travel retail outlets.
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*Source GfK UK Watch Market data
Company: Sekonda
Contact Name: Lindsay Stanley
Contact Email: lindsay.stanley@war.uk.com
Contact Phone: 01223 566212

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