Microwaves in Greece - New Study Released

The steep decline in disposable income has taken its toll on microwaves, too. Although microwaves seemed resilient during the outbreak of the crisis, being a category dominated by economy products - including private label lines -, it recorded heavy losses in 2012 and 2013. Financially-strapped consumers often perceive microwaves as an extravagant, not 'need-to-buy' category, and when having to allocate their limited budget, they go only for the essential appliances, such as cookers and mini...

Euromonitor International's Microwaves in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2018 illustrate how the market is set to change.

Full Report Details at
- http://www.fastmr.com/prod/784357_microwaves_in_greece.aspx?afid=301

Product coverage: Built-in Microwaves, Freestanding Microwaves.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Microwaves market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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