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Barkath Co-Ro Mfg remains the leader player with a stable 35% share of off-trade value sales in 2013. The company claims high-quality fruit drinks with the natural taste of fresh fruits, with no artificial flavouring, colouring or sweetener. Moreover, its drinks are super-concentrated and can be diluted up to 10-times, making them economical. They also have a long shelf-life, which appeals to many consumers.
The outlook for concentrates in Malaysia is positive. However, the growth in demand is likely to slow down, due to increasing competition within the category and from other soft drinks.
Discover the latest market trends and uncover sources of future market growth for the Concentrates industry in Malaysia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Concentrates industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Concentrates in Malaysia market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Concentrates in Malaysia?
* What are the major brands in Malaysia?
* Who are the key consumers of concentrates in Malaysia?
* How do premium vs. standard vs. economy brands compete for sales and market share?
* How does the sales performance of domestic manufacturers compare to international brands/manufacturers?
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