Competitive Landscape
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LG Corp led home laundry appliances in 2013 with 41% volume share, by successfully meeting consumers' needs. The manufacturer introduced the world's largest home laundry appliance in 2013, and also focused on mini home laundry appliances under the brand name 'Comangs'. Comangs, a mini automatic washing machine of 3.5kg capacity, which was launched in April 2013, targeted single households and households with children. This model shortened the average washing cycle time by 19 minutes, reduced water usage up to 58%, and electricity usage up to 68% compared to large sized front-loading formats.
Industry Prospects
Home laundry appliances is expected to show steady movement as it is one of the necessary consumer appliances in need. The unit price increase is expected during the forecast period, as capacity growth will continue and diverse function will be added to the machine. The most rapidly increasing capacity would be 17kg and higher.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Home Laundry Appliances industry in South Korea with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Home Laundry Appliances industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.
The Home Laundry Appliances in South Korea market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Home Laundry Appliances in South Korea?
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