Wei Chuan Food Corp had the highest value sales in 2013, with an off-trade value share of 34%, which was marginally higher than that of King Car Food Industrial Co Ltd. However, King Car Food Industrial Co's main brand Mr Brown had the highest off-trade brand value share with 34%.
The rising trend of premium and freshly brewed coffee in convenience stores is expected to have a negative effect on off-trade value sales and volume of RTD coffee over the forecast period. Constant off-trade sales are expected to decline gradually with a CAGR of 3% over the forecast period.
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Discover the latest market trends and uncover sources of future market growth for the RTD Coffee industry in Taiwan with research from Euromonitor's team of in-country analysts.
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If you're in the RTD Coffee industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.
The RTD Coffee in Taiwan market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of RTD Coffee in Taiwan?
* What are the major brands in Taiwan?
* What are the key new launches of RTD Coffee and bottled coffee products?
* Who are the consumers of RTD coffee in Taiwan?
* Where is ready to drink coffee most commonly consumed?
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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