"Nappies/Diapers/Pants in Switzerland" Published

From: Fast Market Research, Inc.
Published: Fri Jul 18 2014

Sales of nappies/diapers/pants continued to be driven by the rising number of births in 2013, as a result of which the number of babies/infants aged 0-2 grew by 1% in 2013. This had a particularly positive effect on sales of new born nappies/diapers, which posted the fastest growth at a rate of 2% in both volume and current value terms in 2013.

Competitive Landscape

The clear category leader in nappies/diapers/pants continued to be Procter & Gamble Switzerland Sarl, which accounted for 58% of retail current value sales in 2013. The company's Pampers brand enjoys high levels of consumer awareness and trust in Switzerland and is virtually synonymous with nappies/diapers/pants. Thanks to large-scale marketing campaigns and price promotions, Procter & Gamble was the fastest growing player in nappies/diapers/pants in 2013; it increased its current value share by five percentage points.

Full Report Details at
- http://www.fastmr.com/prod/851388_nappiesdiaperspants_in_switzerland.aspx?afid=301

Industry Prospects

Sales of nappies/diapers/pants face a positive outlook in Switzerland thanks to favourable demographic projections. In light of an anticipated stable number of births, demand for nappies/diapers/pants is predicted to remain unhampered. Accordingly, new born nappies/diapers is expected to remain the best performing category, growing at a 1% CAGR in terms of both volume sales and value sales at constant 2013 prices.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Nappies/Diapers/Pants industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Nappies/Diapers/Pants industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Nappies/Diapers/Pants in Switzerland market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Nappies/Diapers/Pants in Switzerland?
* What are the major brands in Switzerland?
* How are decreasing birth rates in developed economies impact the sales of nappies/diapers/pants?
* Which countries offer the biggest potential for environmentally friendly nappies/diapers?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

You may also be interested in these related reports:

- In-Car Entertainment in Hungary
- Photographic Camera Markets in Eastern Europe to 2018 - Market Size, Trends, and Forecasts
- Photographic Camera Markets in Americas to 2018 - Market Size, Trends, and Forecasts
- Photographic Camera Markets in the Top 5 Asian Countries to 2018 - Market Size, Trends, and Forecasts
- Global Beverage Survey 2013-2014 - Market Trends, Marketing Spend and Sales Strategies in the Global Beverage Industry

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

Visit website »