Car Rental in Bulgaria - New Study Released

The major driver of growth of car rental in Bulgaria in 2013 was growing demand in seaside resorts on the Black Sea coast. Traditionally, tourists in Bulgarian summer resorts are not very mobile as they use all-inclusive packages offered by local hotels and travel around the country on larger organised excursions. However, the number of tourists who prefer to arrange their holidays themselves is rising steadily and car rental is benefiting from an increasing number of people who like to explore Bulgaria on their own.

Industry Prospects

With the exception of insurance replacement car rental, which is expected to grow very fast because of its low base, airport business car rental is expected to grow fastest in the forecast period. Bulgarian business is recovering from stagnation of the economy and, with exports turning into the engine of economic recovery, more business travellers are expected to travel abroad, which, in turn, will fuel the business of car rental to and from the major airports in the country. This trend will naturally benefit the larger multinational players, but will also offer good opportunities to growing domestic players, which are striving to improve their presence at airports and to start offering loyalty schemes to domestic businesses.

Full Report Details at
- http://www.fastmr.com/prod/854407_car_rental_in_bulgaria.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Bulgaria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Bulgaria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Bulgaria market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Car Rental in Bulgaria?
* What are the major brands in Bulgaria?
* Is there a shift from airport car rental to non-airport?
* Is leisure car rental outpacing business car rental?
* Is insurance replacement recession-resistant?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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