Market Report, "Colour Cosmetics in Slovakia", published

Colour cosmetics in Slovakia continues to benefit from the rising popularity of BB creams and thanks to this trend the category recorded a positive performance during 2013. The 2% current value growth rate recorded in the category during 2013 was commensurate with the 2% current value growth recorded in 2012 as the average unit price in the category decreased marginally in current terms, which meant that consumers were able to avoid having to abandon their favourite brands and switch to cheaper products.

Competitive Landscape

Coty Slovenska Republika sro remained the leading company operating in colour cosmetics in Slovakia in 2013 with a value share of 25%, thanks mainly to its offer of globally popular and trustworthy brands such as Astor and Rimmel London. Coty is also a leader in the category in terms of innovation and the company constantly promotes its products and brands through television advertising, which ensures that it is consistently able to attract new consumers. As such, the company was able to record the highest value share increase of one percentage point in colour cosmetics during 2013.

Full Report Details at
- http://www.fastmr.com/prod/854241_colour_cosmetics_in_slovakia.aspx?afid=301

Industry Prospects

Colour cosmetics is expected to increase in constant value at a CAGR of 2% over the forecast period, a performance which is set to be accompanied by no significant changes. Product innovation is likely to be seen in other facial make up, mascara and foundation/concealer and more effective products with better and more organic compositions are likely to become more popular. Unit prices are not expected to change significantly in the category over the forecast period, with 1% growth in constant terms likely to support demand for colour cosmetics.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in Slovakia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in Slovakia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in Slovakia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Colour Cosmetics in Slovakia?

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