Home Insecticides in Algeria - New Market Research Report

From: Fast Market Research, Inc.
Published: Tue Aug 05 2014

Home insecticides benefited strongly from ongoing rapid growth in Algeria's cities in the review period. Most of the country's overcrowded cities struggle due to large insect populations, particularly in the summer months. These products thus enjoy strong demand in Algeria, while rising income levels towards the end of the review period enabled consumers to spend more on home insecticides.

Competitive Landscape

ALDAR was the leading player in home insecticides throughout the review period and accounted for 26% value share in 2013. This state-owned company benefits from a longstanding presence in home insecticides and from strong customer awareness and wide distribution for its affordable Moubyd brand. However, the company suffers from long-term underinvestment in production upgrades or new product development. ALDAR also suffers from offering a fairly limited range of products. As a result, the company continued to lose share at the end of the review period. The company lost almost a percentage point in value share in 2013 over the previous year and dropped from 42% share at the start of the review period.

Full Report Details at
- http://www.fastmr.com/prod/854273_home_insecticides_in_algeria.aspx?afid=301

Industry Prospects

Home insecticides will continue to benefit from ongoing urbanisation and population growth in Algeria in the forecast period, with the country's crowded cities suffering from large insect populations. Ongoing expansion in the country's mid-income group and rising income levels will also support sales growth, enabling many consumers to trade up within home insecticides or to buy these products on a more frequently basis. As a result of these positive factors, home insecticides is expected to see 7% value CAGR at constant 2013 prices in the forecast period. This is in line with review period growth, despite a considerably higher sales base.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Insecticides industry in Algeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Insecticides industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Insecticides in Algeria market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Insecticides in Algeria?

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