Herbal/Traditional Products in Saudi Arabia: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Mon Aug 18 2014

The strong position of standard products within consumer health leaves little room for herbal/traditional products in Saudi Arabia. Consumers rely more on standard products for better and fast efficacy. However, health-consciousness has started to gain ground amongst consumers and pharmacists. This therefore resulted in higher consumer demand for herbal/traditional products in 2013. As a result, herbal/traditional products registered value growth in current terms in 2013.

Competitive Landscape

Cadbury Adams Middle East led herbal/traditional products with a value share of 13% in 2013. The company is well-positioned within medicated confectionery, being the clear leader with its leading global brands Vita-C with a 21% value share and Halls with a 29% value share in 2013. Strong marketing activities and wide distribution enabled the company to strengthen its leadership within overall herbal/traditional products thanks to increasing brand awareness.

Full Report Details at
- http://www.fastmr.com/prod/860876_herbaltraditional_products_in_saudi_arabia.aspx?afid=301

Industry Prospects

Herbal/traditional products is expected to perform well in Saudi Arabia over the forecast period. The expected increasing presence of packaged herbal/traditional products should help the category to enjoy consumer demand thanks to strong marketing activities and appealing packaging, therefore increasing brand awareness and health-consciousness. Herbal/traditional products is therefore expected to see a value CAGR of 8% at constant 2013 prices over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Herbal/Traditional Products industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Herbal/Traditional Products industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Herbal/Traditional Products in Saudi Arabia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Herbal/Traditional Products in Saudi Arabia?
* What are the major brands in Saudi Arabia?
* What is the market size of Herbal/Traditional Products in Saudi Arabia?
* What are the major brands in Saudi Arabia?

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