"Bath and Shower in Norway" now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Tue Aug 19 2014


Within bath and shower, growth was driven by renewal of existing products with new packaging and design, new ingredients or improvements in terms of a more gentle, healthy and environmentally-friendly content. Male consumer group was especially targeted with these changes.

Competitive Landscape

Lilleborg AS led bath and shower in 2013 with a 35% value share. Bath and shower is a mature category in Norway and competition among the main leading players is intense. Colgate-Palmolive, Beiersdorf and Cederroth accounted for 17%, 6% and 5% of total bath and shower retail value sales respectively in 2013, while the remaining value sales were distributed among several domestic and multinational players.

Full Report Details at
- http://www.fastmr.com/prod/860730_bath_and_shower_in_norway.aspx?afid=301

Industry Prospects

Bath and shower is expected to increase at a value CAGR of 1% at constant 2013 prices over the forecast period, rising to NOK1.0 billion by the end of 2018. Bath and shower in Norway is a mature category which is characterised by strong competition among players in both mass bath and shower and premium bath and shower, which is why strong growth is not expected during the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Bath and Shower industry in Norway with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bath and Shower industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bath and Shower in Norway market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Bath and Shower in Norway?
* What are the major brands in Norway?
* How are sales of private label products evolving?
* What is the importance of intimate washes in the overall category context?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
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