New Market Report: Sports Nutrition in Saudi Arabia

From: Fast Market Research, Inc.
Published: Wed Sep 03 2014

Sports nutrition in Saudi Arabia remains niche. Consumers are not really aware of sports nutrition due to a lack of marketing support and a limited range of products available within the category. In addition, Saudi Arabia is a country concerned by obesity and overweight. Consumers therefore prefer to lose weight rather than body-building. Nonetheless, wider distribution such as via homeshopping and internet retailing boosted the value growth of overall sports nutrition in 2013.

Competitive Landscape

The competitive landscape within sports nutrition is rather consolidated. International players lead the category, with Optimum Nutrition leading with a value share of 71% in 2013. The company enjoys brand loyalty and recognition thanks to a wide presence in the distribution landscape. General Nutrition held second position with a value share of 16% in 2013. Both enjoy brand loyalty thanks to well-trusted products within sports nutrition.

Full Report Details at

Industry Prospects

Overall sports nutrition is expected to grow at a faster pace in the forecast period than in the review period. Consumers will still favour leading global brands as a guarantee of quality and efficiency rather than domestic products. In addition, high retail prices in distribution channels in Saudi Arabia will lead consumers to purchase online in order to save money. As a result, sports nutrition is expected to increase by a value CAGR of 1% at constant 2013 prices in the forecast period to 2018.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Sports Nutrition industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sports Nutrition industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sports Nutrition in Saudi Arabia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Sports Nutrition in Saudi Arabia?
* What are the major brands in Saudi Arabia?
* What is the market size of Sports Nutrition in Saudi Arabia?
* What are the major brands in Saudi Arabia?
* Do consumers prefer powders, tablets, or RTD?

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You may also be interested in these related reports:

- Sports Nutrition in Japan
- Sports Nutrition in Latvia
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- Sports Nutrition in Belgium

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