Colombia Information Technology Report Q4 2014 - New Market Study Published

The outlook for the Colombian IT market is positive, with strong growth forecast s for the hardware, software and service sectors in 2014 - and over the medium term. We forecast total IT market spending will increase at a CAGR of 10.8% 2014-2018 to reach a value of COP1 0 .1trn in 2018. Strong economic performance, declining global device prices, a supportive policy environment and investments in telecoms networks and retail operations will all contribute to growth. Particular areas of opportunity include retail hardware sales, government procurement, smart infrastructure deployments and cloud computing. However there is downside as economic and political uncertainties could derail the Colombian economy from its strong growth trajectory.

Full Report Details at
- http://www.fastmr.com/prod/872579_colombia_information_technology_report_q4_2014.aspx?afid=301

Headline Expenditure Projections

* Computer Hardware Sales: COP3.3trn in 2014, rising to COP4.6trn by 2018. Tablet sales momentum is strong, and Windows OS licensing fee cuts should boost notebook volumes from 2014.
* Software Sales: COP1.1trn in 2014 to COP1.7trn by 2018. Government incentives for local software will boost the sector, and we expect the greatest demand from end-users to remain in basic solutions, such as enterprise risk management and supply chain management systems.
* IT Services Sales: COP2.4trn in 2014 to COP3.8trn in 2018. The cloud computing opportunity is attracting major investment, while adoption of services by government should broaden knowledge of the benefits and boost growth.

Key Trends And Developments

The retail hardware market in Colombia is expected to fare well over the medium term as the growing middle class acquire devices - and strong income growth among the richest in society will drive demand for premium devices. However, due to relatively low incomes and high inequality, it will be government initiatives that enable device acquisition among low-income groups. The government is acquiring both notebooks and tablets (from telecom operator commitments as part of the 4G...

The Colombia Information Technology Report features Business Monitor International (BMI)'s market assessment and independent forecasts covering personal computers and software; semi-conductors, memory chips, integrated circuits and general components; the internet and IT solutions. It analyses analyses regulatory changes (licensing, customs and intellectual property protection) and competitive landscapes comparing IT companies by products, sales, market share, investments, projects and expansion strategies.

BMI's Colombia Information Technology Report provides industry professionals and strategists, corporate analysts, IT associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on the IT industry in Colombia.

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