"NRT Smoking Cessation Aids in the Netherlands" now available at Fast Market Research

The Netherlands has one of the highest smoking prevalence for men and women in Western Europe; it is also one of the few countries where smoking prevalence amongst the adult female population has increased. This situation represents an area of growth potential for manufacturers to more specifically target female smokers with NRT smoking cessation aids. Moreover, it has been claimed that women can be more easily convinced to quit smoking if they want to have children and some may require substitutes to suppress withdrawal symptoms.

Competitive Landscape

Novartis Consumer Health NV accounted for the majority of value sales within NRT smoking cessation aids, posting a share of 54% in 2013. The company achieved the leadership position by establishing the presence of its flagship brand Nicotinell in a variety of formats (gum, lozenges and patches); this is a key factor that has helped to attract a consumers. The product is available in different dosages, depending on the level of tobacco use.

Full Report Details at
- http://www.fastmr.com/prod/887762_nrt_smoking_cessation_aids_in_the_netherlands.aspx?afid=301

Industry Prospects

The revised Tobacco Products Directive, adopted by the EU in February 2014, will lead to a significant tightening of the legislation on tobacco throughout Europe as it becomes translated into law in each member state. Some key steps of the directive include graphic health warnings, as well as a move towards plain packaging. It is also likely to lead to a ban of menthol cigarettes and slim cigarettes, which have been proven to target respectively young smokers and female smokers, by disguising the taste of tobacco or giving the impression that the products are less harmful.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the NRT Smoking Cessation Aids industry in Netherlands with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the NRT Smoking Cessation Aids industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.

The NRT Smoking Cessation Aids in Netherlands market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Production, imports by origin, exports by destination
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of NRT Smoking Cessation Aids in Netherlands?

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