Portable Players in Chile - New Market Research Report

The portable players category is expected to see a decline of 21% in retail volume sales in 2014 due to the weak performance of portable MP3 players and multimedia players. Portable media players struggled due to the strong impact of smartphones and the increasing use of tablets. Due to the convenience and versatility of smartphones, most Chilean consumers use the device not only as a mobile phone but also as an MP3 and video player, among other uses. However, the strong decrease in portable media players’ unit prices averted a collapse in sales.

Industry Prospects

Portable players is expected to register a negative 34% retail volume CAGR over the forecast period to stand at 103,000 units in 2018. All portable media players are projected to post very strong declines in sales. These products are expected to mature quite rapidly as most people can afford them. In addition, portable media players will face stiff competition from smartphones and tablets, which are being promoted aggressively by many telecommunication service providers.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Portable Players industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Portable Players industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Portable Players in Chile market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Portable Players in Chile?
* What are the major brands in Chile?
* What is the growth rate for digital cameras?
* How is the growth of mobile phone cameras affecting the traditional camera market?
* What are the latest trends in mirrorless cameras?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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