Just Published: "Vietnam Food & Drink Report Q4 2014"

We hold a positive outlook for the Vietnamese consumer, as the government targets economic growth through public spending and promoting investment and exports. We forecast real GDPP growth to come in at 6.4% in 2015, and we continue to believe that the economy will be driven by growth supportive government policies, as well as a strong outlook for foreign investment and exports. That said , our Country Risk team has recently revised down its forecast for Vietnamese economic growth in 2015, and political risks remain in the form of Chinese tensions, which we believe will continue for some time.

Headline Industry Data

* 2014 total food consumption (local currency) growth: +19.2%; compound annual growth rate (CAGR) 2014 to 2018: +15.5%.
* 2014 per capita food consumption (local currency) growth: +18.1%; CAGR to 2018: +14.7%.
* 2014 alcoholic drinks value (local currency) sales growth: +12.0%; CAGR to 2018: +8.7%.
* 2014 soft drinks value (local currency) sales growth: +10.5%; CAGR to 2018: +7.5%.
* 2014 MGR sales (local currency) growth: +13.3%; compound annual growth rate (CAGR) 2014 to 2018: +9.9%.

Full Report Details at
- http://www.fastmr.com/prod/900790_vietnam_food_drink_report_q4_2014.aspx?afid=301

Key Industry Trends

In early August 2014, the German cash-and-carry retailer Metro is planning to sell its Vietnam business, potentially pulling in EUR1.75bn. The decision to leave Vietnam is driven by the need to re-focus on its core Europe business and strengthen its balance sheet, rather than being based on any major structural issues or re-rating in the growth profile of the organised food retail sector. Like some of the other major European retailers, namely Carrefour and Tesco, Metro has had to rein in spending internationally over the past two to three years as retail sales across Western Europe have remained weak while, more recently, Russia, one of Metro's key markets, has slowed down in 2014. We still see Vietnam as one of South-East Asia's best retail opportunities.

Vietnam will benefit from Russia's ban on agricultural imports from...

The Vietnam Food & Drink Report features Business Monitor International (BMI)'s market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

BMI's Vietnam Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Vietnam.

Key Benefits

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