New market study, "Car Rental in Croatia", has been published

Car rental experienced stable sales in 2013 with no major shifts on any levels. Croatia’s leisure car rental accounts for 69% value share, a trend continuing throughout the review period as the majority of business is highly seasonal. Car rental overall continued a positive trend in 2013, posting a 3% increase in number of transactions and a 6% increase in retail current value sales.

Industry Prospects

Car rental is expected to increase by a 4% value CAGR at constant 2013 prices over the forecast period. With new carriers coming to Croatia, plans for traffic development (reconstruction of the main airport Zagreb) and EU succession, the industry is expected to show positive trends. Car rental in Croatia is still highly correlated with low budget airlines and although there was an increase in the number of destinations for low cost carriers, travellers still choose nearby airports because of the more frequent flight schedules and better price ranges and use car rental services offered in these neighbouring countries to drive to Croatia. The lack of bigger brand companies highly affects the quality and development of car rental.

Full Report Details at
- http://www.fastmr.com/prod/903121_car_rental_in_croatia.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Croatia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Croatia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Croatia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Car Rental in Croatia?
* What are the major brands in Croatia?
* Is there a shift from airport car rental to non-airport?
* Is leisure car rental outpacing business car rental?
* Is insurance replacement recession-resistant?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

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For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

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