Recent Study: Heating Appliances in Canada

From: Fast Market Research, Inc.
Published: Fri Feb 06 2015


The first quarter of 2014 continued the unseasonably cold temperatures from Q4 2013, driving sales of heaters in Canada. Despite homes having central furnace and heating systems in place, heaters were purchased for additional spaces, such as workplace use, holiday properties and garages and sheds. Many homes have poor airflow in basements which prompts use of heating appliances during periods of extreme cold.

Competitive Landscape

Sunbeam continued to lead the category with its Sunbeam brand at the forefront, while Honeywell followed in second place on the strength of its Honeywell brand. Sunbeam took its leadership position largely from extensive distribution and a strong position in high volume retailers Wal-Mart and Canadian Tire. Sunbeam was reputed to have the best fulfilment rate in the Wal-Mart network for small appliances, indicating that it was always in stock and on shelves, particularly during discount and promotion periods, which is something that did not apply to other brands.

Full Report Details at
- http://www.fastmr.com/prod/952567_heating_appliances_in_canada.aspx?afid=301

Industry Prospects

Heating appliances is expected to go through some correction in the coming years, as the cold winter quarters of 2013 and 2014 drove sales and increased household penetration for portable heaters. In addition to penetration rates among primary households increasing, usage among secondary residences and alternative spaces, such as work, garage and sheds, rose. Essentially, many heaters that would be bought have already been bought. Year-on-year growth will be modest over the forecast period once this correction is integrated in the post-2013/2014 winter season.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Heating Appliances industry in Canada with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Heating Appliances industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.

The Heating Appliances in Canada market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Heating Appliances in Canada?
* What are the major brands in Canada?
* Are central heating units inhibiting potential growth for electric fires?

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

You may also be interested in these related reports:

- Heating Appliances in Germany
- Heating Appliances in Portugal
- Heating Appliances in Japan
- Heating Appliances in Taiwan
- Heating Appliances in Colombia
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

Visit website »