New market study, "Poland Insurance Report Q2 2015", has been published

As the largest insurance market in Central and Eastern Europe, Poland presents considerable opportunity for multinational insurers and other investors with penetration rates still extremely low relative to Western European markets. As market regulation improves and demand for insurance coverage increases, the country is seeing a steady flow of new entrants from the surrounding region with the growing presence of multinationals helping to drive steady premiums growth and a gradual improvement of standards of practice.

While total premiums growth in the Polish insurance market has been somewhat underwhelming over the past year, 2015 should see that market begin to outperform others in the Central and Eastern Europe (CEE) region as well as Western Europe. A stable economy and steady growth in employment and income levels are helping to support demand for insurance products including property and life insurance. These trends will be furthered by an anticipated fall in interest rates in 2015 which will free up disposable income for purchases of non-essential items such as insurance. However, conversely, a reduction in the central policy rates will lead the Polish zloty to depreciate over the course of the year, leading to a contraction in overall premiums of around 4-5% in USD terms.

Full Report Details at
- http://www.fastmr.com/prod/956902_poland_insurance_report_q2_2015.aspx?afid=301

With the currency expected to regain much of its strength from 2016 onwards, we expect USD premiums growth rates to trend upwards into the high single-digit range across the life and non-life sectors, with both markets set to expand at a similar rate over our 2015-2019 forecast period. Alongside external divers such as increasing income levels and life expectancy, we expect much of the sector's development to be organic. An improvement in distribution channels through methods such as bancassurance will extend coverage to a greater range of customers, while tighter underwriting practices will result in a lower proportion of premiums being ceded to claims and reinsurance...

The Poland Insurance Report has been researched at source and features Business Monitor International (BMI)'s independent assessment and forecasts for the insurance sector. It examines industry developments, key growth drivers and risk management projections, including the macroeconomic situation, government policy, regulatory environment and the level of development and potential for growth, broken down by line. Leading insurers are profiled, covering premiums, products and services and competitive positioning.

BMI's Poland Insurance Report provides professionals, consultancies, government departments, regulatory bodies and researchers with independent forecasts and regional competitive intelligence on the Polish insurance industry.

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