New market study, "Ghana Telecommunications Report Q2 2015", has been published

From: Fast Market Research, Inc.
Published: Sat Mar 07 2015

The NCA's plan to license MVNO players in Ghana's already crowded mobile market will push price competition to unsustainable levels. This will encourage operators to seek further cost efficiencies and could trigger consolidation among the smaller players.

Key Data

* The Ghanaian mobile market grew by 2.2% quarter-on-quarter (q-o-q) in Q414 to reach 114.7% market penetration.
* The mobile data market grew by 2.6% q-o-q in Q414, yet 53.1% growth y-o-y due to strong first and third quarters in 2014. The market is driven by expanding network coverage, falling tariffs and the availability of low-cost smartphones.
* The wireline market remained nearly unchanged and contracted by 3.7% year-on-year (y-o-y) to reach 260,407 wirline subscriptions in Q414. The market had been contracting for six consecutive quarters before, indicating that fixed-to-mobile substitution is gaining pace.

Full Report Details at

Risk/Reward Index

Ghana dropped one place to fifth position in BMI's Risk/Reward Index table. Ghana's best score is in the industry rewards category, reflecting the limited state interest in the telecoms sector and the high level of regulatory independence in the country. The country's lowest rating is still in the Industry Rewards category, where it is held back by increasing market saturation and strong downward pressure on ARPUs despite increased penetration of mobile data services.

Key Trends And Developments

* Ghana's National Communications Authority (NCA) created three new licensing categories. The NCA opened a public consultation on the proposed new licensing framework with a deadline of December 8 2014. The new categories, which BMI understands will complement existing mobile network operator licences, are: Fixed Access Service Licence (fixed telephony, broadband and other value-added services); Wholesale Carrier Services; and, Mobile Virtual Network Licence (MVNO). In January 2015, the NCA has invited applications for three new telecoms licences in the country. The...

The Ghana Telecommunications Report features Business Monitor International (BMI)'s independent industry forecasts on the future strength of Ghana's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.

BMI's Ghana Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Ghana.

Key Benefits

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
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