"Juice in Denmark" Published

Between 2009 and 2012, total volume sales of juice declined yea-on-year. As juice contains a fairly high level of sugar more and more Danes preferred to reduce their consumption in favour of other types of soft drinks or tap water. However, juice consumption received a boost from the tax reform implemented by the Danish government. The reform concerned the removal of the sugar tax on soft drinks. 50% of the tax was removed during summer 2013 with the remaining 50% removed on 1 January 2014. The...

Euromonitor International's Juice in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Full Report Details at
- http://www.fastmr.com/prod/964412_juice_in_denmark.aspx?afid=301

Product Coverage:100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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