New Report Available: Other Hot Drinks in Serbia

Other hot drinks is not a big category in Serbia and many companies are offering these products only as an insignificant addition to their brand lines. Furthermore, there are no indications that the category will experience substantial development and growth over the next several years. That is why it comes as no surprise that 2014 was yet another year with scarce activities in terms of new product launches and marketing.

Competitive Landscape

The leading company in Serbian other hot drinks was Grana Sp zoo with 24% retail volume share in 2014. This company markets a well-known brand of other plant-based hot drinks – Inka. The brand is fairly popular amongst mostly older consumers and is well distributed. Biogran GmbH is followed by Europan doo, Nestlé Adriatic Foods doo and Franck dd with respective retail volume shares of 20%, 15% and 10% in 2014.

Full Report Details at
- http://www.fastmr.com/prod/959146_other_hot_drinks_in_serbia.aspx?afid=301

Industry Prospects

Other hot drinks is not likely to significantly gain in importance over the forecast period. Instead, manufacturers will still mostly market these products so to speak on the side, whilst concentrating on other market segments more vigorously. Nevertheless, some innovation activity can be expected within other hot drinks after all, mainly in terms of launching health and wellness types of products.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Other Hot Drinks industry in Serbia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other Hot Drinks industry in Serbia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other Hot Drinks in Serbia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Other Hot Drinks in Serbia?
* What are the major brands in Serbia?
* What is the growth potential of other hot drinks such as chocolate drinks, oat-based drinks, and yerba mate?
* What role does vending play in the hot chocolate drinks market?
* Have there been any key new hot drinks products, brand extensions, or other emerging trends in the past year?

Reasons to Get this Report

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