"Dishwashers in Spain" Published

After several years of decline, 2014 saw the positive growth of dishwashers. Rising demand reflects the improvements being seen in the Spanish economy. Spaniards are regaining confidence and purchasing power, finally making some of the big ticket purchases that they had postponed during the review period.

Competitive Landscape

BSH Electrodomésticos España SA strengthened its position as category leader in 2014, with a 34% volume share. Sales were supported by the strong reputation for high quality of its brands among the Spanish population. In 2014 it benefited by the negative situation experienced by Fagor Electrodomésticos S Coop, whose sales fell as a consequence of the closure of its production plants. Consequently, its Bosch brand saw a two percentage point increase in share to 17%, while Balay also posted a rise to 12% that resulted in it becoming the second-ranked brand. This enabled BSH to record the strongest rise in overall company share, with an increase of two percentage points, within the category. The Fagor brand slipped into third position with a share of 7%.

Full Report Details at
- http://www.fastmr.com/prod/959742_dishwashers_in_spain.aspx?afid=301

Industry Prospects

The dishwashers category is expected to record positive development over the forecast period. The relatively timid growth rate registered in 2014 is likely to strengthen going forward, supported by the latest innovations introduced by manufacturers in terms of energy and water efficiency.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Dishwashers industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dishwashers industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dishwashers in Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Dishwashers in Spain?
* What are the major brands in Spain?
* How has this high unit price, low global penetration category been affected by recessionary pressure?
* Is there a trend to slimline machines in Spain?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

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