Poland Information Technology Report Q2 2015: New research report available at Fast Market Research

Poland's IT market has considerable medium term growth potential amid ongoing technology trends and a solid medium term economic outlook . Household purchasing power is being supported by a combination of low inflation and employment growth , and we expect rising incomes will drive retail hardware spending . Enterprise spending has a stronger outlook over the medium term, in part supported by the distribution of EU funds for ICT and information society-related initiatives. However, adoption of cloud services in the enterprise segment will deepen the market and accelerate spending growth. W e also point to the potential for Poland to become a regional cloud services hub if the expected harmonisation of data security and privacy regulations at the European level proceeds .

Full Report Details at
- http://www.fastmr.com/prod/966796_poland_information_technology_report_q2_2015.aspx?afid=301

Headline Expenditure Projections

* Computer Hardware Sales: PLN12.4bn in 2015 to PLN14.1bn in 2018, compound annual growth rate (CAGR) of 3.7% in local currency terms. The tablet boom will cool over the medium term after rapid diffusion of ownership, but the slowdown will in part be compensated for by stronger notebook and hybrid notebook sales.
* Software Sales: PLN5.6bn in 2015 to PLN6.4bn in 2018, CAGR of 5.1% in local currency terms. Enterprise software market will continue to grow as vendors target small and medium enterprises, with security software solutions potentially outperforming as regional security concerns heighten.
* IT Services Sales: PLN12.9bn in 2015 to PLN16.1bn in 2018, CAGR of 7.4% in local currency terms. Eurostat data for 2014 show low-level of cloud service adoption, which we believe will mean rapid growth over the medium term as supply, education levels and network infrastructure improve.

Key Trends And Developments

The situation in Ukraine has acted as a catalyst for states in Central and Eastern Europe to reconsider their security, both in terms of combat and cyber-security issues, with Russia often cited as a potential source of...

The Poland Information Technology Report features Business Monitor International (BMI)'s market assessment and independent forecasts covering personal computers and software; semi-conductors, memory chips, integrated circuits and general components; the internet and IT solutions. It analyses analyses regulatory changes (licensing, customs and intellectual property protection) and competitive landscapes comparing IT companies by products, sales, market share, investments, projects and expansion strategies.

BMI's Poland Information Technology Report provides industry professionals and strategists, corporate analysts, IT associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on the IT industry in Poland.

Key Benefits

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