New market study, "Food Preparation Appliances in Taiwan", has been published

Due to the hot summer of 2014 and the richness of local fruit supplies, home-made fresh juice met the requirements for a Taiwanese healthy lifestyle. Freshly-made blended vegetable and fruit juice is even considered have anti-cancer properties by Taiwanese.

Competitive Landscape

Panasonic Taiwan Co continued to lead food preparation appliances in Taiwan in 2014 with 26% volume share. This is due to its brand image specialising in home appliances across the category. Panasonic also has a wider range of different food appliances available for consumers to choose from. The Japanese brand is also reputable and well-established in Taiwan.

Industry Prospects

Full Report Details at
- http://www.fastmr.com/prod/974497_food_preparation_appliances_in_taiwan.aspx?afid=301

It is expected that the sales growth of food preparation appliances will slow down because the sales of blenders are reaching maturity, resulting in slower growth than over the review period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Food Preparation Appliances industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Food Preparation Appliances industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Food Preparation Appliances in Taiwan market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Food Preparation Appliances in Taiwan?
* What are the major brands in Taiwan?
* Has there been a growth in penetration for food preparation appliances?
* What is the category share for food processors? Is this a growth opportunity market?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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