Market Report, "Cotton Wool/Buds/Pads in Chile", published

From: Fast Market Research, Inc.
Published: Mon Apr 20 2015


The low volume growth and moderate current value growth recorded in cotton wool/buds/pads during 2014 left manufacturers with little room to invest in innovation. Besides a handful of minor changes made to the packaging in terms of colour schemes and label design, there was no innovation in terms of the products themselves evident in cotton wool/buds/pads towards the end of the review period. Manufacturers attempted to justify ongoing unit price increases through packaging changes rather than through the launch of new value-added products.

Competitive Landscape

Lastrade Hnos y Cia remained the leading player within cotton wool/buds/pads in 2014 with a 14% value share through its Cotobel brand. However, the company registered a one percentage decline in its value share in the category over the course of the year, due mainly to the surging demand for Wal-Mart Chileís Equate private label, which achieved a 13% value share in the category. This growth can be directly attributed to the expansion of Wal-Martís retail chain within Chile and the increasing popularity of the private label among middle-income and low-income consumers.

Full Report Details at
- http://www.fastmr.com/prod/978215_cotton_woolbudspads_in_chile.aspx?afid=301

Industry Prospects

None of the companies present cotton wool/buds/pads are expected to invest in new product development during the forecast period, for a variety of reasons. Volume sales in the category are expected to increase at a CAGR of only 1% over the forecast period due to the maturity of demand, while the average unit price in the category is expected to decline at a CAGR of 1% in constant 2014 terms.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cotton Wool/Buds/Pads industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cotton Wool/Buds/Pads industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The†Cotton Wool/Buds/Pads in†Chile market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Cotton Wool/Buds/Pads in Chile?
* What are the major brands in Chile?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

About Fast Market Research

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