Air Treatment Products in the Czech Republic - New Market Research Report

Air treatment products remained a highly seasonal category and its sales were affected by weather conditions during summer as most of its products were sold during that period. Another important trend seen in air treatment products was the more frequent installation of these products in new house projects, which boosted the growth of the category. Therefore, air treatment products saw 2% volume and 1% value sales growth in 2014.

Competitive Landscape

Air treatment products was a highly fragmented category in 2014 as only the first two players held a volume share of over 10%. Fast CR sro continued with its rising performance within the category and saw one percentage point of volume sales increase to reach 14%. The company remained the leader thanks to its popular Sencor brand due to strong marketing activities and innovations. Eta as was second ranked with 12% volume share thanks to its wide product portfolio and the long tradition of its Eta brand in the country.

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Industry Prospects

Volume sales of air treatment products are expected to remain in positive growth over the forecast period, whilst value sales will be pushed down by decreasing unit prices. The demand will remain highly seasonal and will be affected by the continuation of new house expansion in the country, as many builders will include air treatment products in their projects. Therefore, the category is expected to increase in volume at a CAGR of 1% over the forecast period, whilst value sales are set to decrease at a CAGR of 1% at constant 2014 prices.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Air Treatment Products industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Air Treatment Products industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Air Treatment Products in Czech Republic market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Air Treatment Products in Czech Republic?
* What are the major brands in Czech Republic?

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