"Other Dairy in Vietnam" is now available at Fast Market Research

Condensed/evaporated milk remained the most common product in other dairy in Vietnam in 2014. It is widely consumed across many consumer segments. Consumers use condensed/evaporated milk for many purposes such as to mix with coffee, to make yoghurt or to replace baby milk formula or drinking milk products by low-income segments. The product has a longstanding presence in the country and demand remained stable in 2014. As a result, condensed/evaporated continued to be the largest category within other dairy.

Competitive Landscape

Vietnam Dairy Products JSC (Vinamilk) remained the leader in other dairy in and 2014 and accounted for 88% of retail value sales. The company dominated in condensed/evaporated milk with a 90% value share in 2014 thanks mainly to two popular brands – Ong Tho and Ngoi Sao Phuong Nam. A long-established presence, good reputation and quality, reasonable prices and a nationwide distribution network covering both traditional and modern channels were the company’s competitive advantages. As a consequence, the company strengthened its leadership in other dairy over the review period.

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Industry Prospects

Over the forecast period, other dairy is expected to register a constant value CAGR of 1%, which is lower than that registered over the review period. As condensed/evaporated milk accounts for the majority of other dairy and this product is already mature, demand is expected to slow down over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Other dairy products industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other dairy products industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other dairy products in Vietnam market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Other dairy products in Vietnam?
* What are the major brands in Vietnam?
* How are volatile farmgate prices for milk impacting retail prices and sales performance?
* Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?

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