Eye Care in Chile - New Study Released

Air pollution in Chile and the increasing use of electronic devices affected eye health and consumers were using eye drops to reduce irritation, causing an increase in sales in current value terms of 4%. However, inflation rate in the country in 2014 was also 4%, so growth in constant value terms was practically zero, which is explained by the deceleration of the economy.

Competitive Landscape

Laboratorios Alcon Chile leads eye care in 2014 thanks to its brands Systane, Tears Naturale and Naphtears, reaching a combined 37% value share. In second place was Laboratorio Chile (PGT Healthcare), which reached 20% value share with the brands Red Off and Visidic.

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Industry Prospects

Various measures were taken by the government regarding air pollution, including actions to reduce toxic vehicle emissions, traffic on days of heavy contamination and the replacement of firewood for home heating. However, there is still room for improvement and contamination is expected to remain a problem over the forecast period in Chile.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in Chile market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Eye Care in Chile?
* What are the major brands in Chile?
* How are population trends affecting eye care product sales?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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