Drinking Milk Products in Vietnam - New Study Released

From: Fast Market Research, Inc.
Published: Thu May 07 2015

Drinking milk products saw tougher competition in 2014 mainly thanks to new product developments, especially in fresh/pasteurised milk. At the end of 2013, FrieslandCampina Vietnam Co Ltd launched new brand Sua Chon (targeting middle-to-higher-income consumers) while Vietnam Dairy Products JSC (Vinamilk) introduced new brand Twin Cows (targeting higher-income consumers) - both in fresh/pasteurised milk. Another new product development was Vinamilk's Flex in long-life/UHT milk. This was...

Euromonitor International's Drinking Milk Products in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Full Report Details at
- http://www.fastmr.com/prod/981645_drinking_milk_products_in_vietnam.aspx?afid=301

Product coverage:Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Milk, Non-Dairy Milk Alternatives, Powder Milk.

Data coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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