New Report Available: Adult Mouth Care in Australia

There were no key developments in adult mouth care in 2014. Australia’s ageing population remained the key driver of growth. Key brands of OTC mouth ulcer remedies such as Betadine and Bonjela experienced a decline in percentage value terms in 2014 while there was a slight increase in demand for Difflam branded products. There were no notable new product developments within the category during the year.

Competitive Landscape

Betadine by Sanofi-Aventis Healthcare remained the leading brand in adult mouth care in Australia in 2014, with a 17% value share. Betadine is mostly used for sore throats, and with the growing hay fever season, Betadine saw its share marginally rise in 2014.

Full Report Details at
- http://www.fastmr.com/prod/1014897_adult_mouth_care_australia.aspx?afid=301

Industry Prospects

Adult mouth care is expected to remain a mature category, with its growth rate in a steady decline.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Adult Mouth Care industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Adult Mouth Care industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Adult Mouth Care in Australia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Adult Mouth Care in Australia?
* What are the major brands in Australia?
* What is the market size of Adult Mouth Care in Australia?
* What are the major brands in Australia?
* Is dental care valued in Australia?
* Do consumers prefer homemade adult mouth care solutions?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- Adult Mouth Care in Portugal
- Adult Mouth Care in Finland
- Adult Mouth Care in the Philippines
- Adult Mouth Care in Belgium
- Adult Mouth Care in Greece