Just Published: "100% Home Delivery/Takeaway in Egypt"

In Egypt, 100% home delivery/takeaway serves the many consumers who are not able to go for lunch or breakfast during their working day. Working people are more likely to order food delivered to their place of work so that they can have a snack or meal during their break. This issue has encouraged consumers to order food in rather than eat out in recent years.

Competitive Landscape

Mena for Touristic Project’s Domino’s Pizza remained the leading player in 100% home delivery/takeaway in 2014 with total value sales of EGP19 million. The Domino’s Pizza brand enjoys a virtual monopoly over pizza 100% home delivery/takeaway in Egypt. The company’s commercial strategy is based on the highly competitive prices it charges, allied with its heavy use of online promotions, especially through social media platforms such as Facebook. The Domino’s Pizza Facebook page is regularly updated with promotions and new product launches and can be easily accessed by the brand’s many Egyptian followers. However, the low base from which pizza 100% home delivery/takeaway is rising has presented Domino’s Pizza with the opportunity to dominate the category as growth in the number of outlets in the category remains negligible.

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Industry Prospects

100% home delivery/takeaway in Egypt is expected to continue growing over the forecast period, with more stability expected in the economic and political situation in the country. In addition, consumers are expected to feel increasingly confident about moving around the streets due to the lack of civil unrest, which is set to increase demand for consumer foodservice.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the 100% Home Delivery/Takeaway industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the 100% Home Delivery/Takeaway industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The 100% Home Delivery/Takeaway in Egypt market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of 100% Home Delivery/Takeaway in Egypt?
* What are the major brands in Egypt?
* What is the most popular cuisine type in home delivery/takeaway in Egypt?

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