Just Published: "Consumer and Market Insights: Prepared Meals Market in Canada"

The Consumer and Market Insights: Prepared Meals Market in Canada report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings

* Economic recovery in 2014 to boost consumer spending in Canada
* Canada Prepared Meals market grew by 2.9% in value terms and 1.7% in volume terms, in 2014
* The Ready Meals category is forecast to gain market share, growing from 71.6% in 2014 to 72.0% in 2019
* Hypermarkets and Supermarkets is the leading distribution channel for Prepared Meals market
* Rigid Plastics will register high growth during 2014-2019
* Private label products registered growth at a CAGR of 3.0% during 2011-2014, whereas branded products registered a growth rate of 2.7% during the same period

Full Report Details at
- http://www.fastmr.com/prod/1032790_consumer_insights_prepared.aspx?afid=301

Synopsis
The report on the Prepared Meals sector in Canada provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

* Market data: Overall market value and volume data with growth analysis for 2014-2019
* Category coverage: Value and growth analysis for Meal Kits, Pizza and Ready Meals, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019
* Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014
* Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more
* Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others
* Consumer level trends: Top four consumer trends which influence prepared meals consumption
* Future outlook: Reviews and recommendations on how the market will shape up from 2014-2019

Reasons to Get this Report

* Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
* Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities
* Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
* Access the key and most influential consumer trends driving prepared meals consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

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