New Market Report: Cigars in Colombia

In Colombia the tradition of smoking cigars was not widespread, and cigars targeted mainly affluent consumers, being available within the major Colombian cities. Males were the most important group of consumers, and in general they smoked occasionally, at home or on special occasions. The bitter taste of cigars does not appeal to most smokers and cigars was mainly perceived as a product for connoisseurs. On the other hand, there was some production of chicotes, low-quality handmade cigars, which were smoked mainly in rural areas with high production levels of tobacco, and thus the impact on the overall cigar category was minimal.

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Competitive Landscape

Corporación Habanos remained the leading company in cigars, with a 67% volume share in 2014. The company is the exclusive distributor for the most famous Cuban brands, such as Montecristo, Cohiba and Romeo y Julieta, amongst others. The company’s retail volume sales fell by 1% in 2014. Local producer Cigarros Chicamocha was in second place with a volume share of 9%. The company also had a strong focus on external markets.

Industry Prospects

Over the forecast period, cigars is expected to record a negative volume CAGR of 1%, following the trend of the review period which registered similar growth. Increasing awareness of the health risks of smoking is set to continue eroding sales of tobacco products, and cigars, which is smoked more by middle-aged consumers, is not likely to attract younger customers, who may smoke a cigar occasionally but will not contribute to growth of the category over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cigars industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigars industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigars in Colombia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Cigars in Colombia?
* What are the major brands in Colombia?

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