New Market Report: 100% Home Delivery/Takeaway in the United Arab Emirates

From: Fast Market Research, Inc.
Published: Sun Sep 06 2015

Fast food outlets and full-service restaurants are increasing their efforts to establish fast and convenient delivery options, as home delivery is a huge market in the United Arab Emirates. Furthermore, ordering from the restaurant of your choice is increasingly simplified through third party online ordering websites, such as as well as the online restaurant search website, which publishes menus and contact details for delivery orders of numerous restaurants. While established chained 100% home delivery/takeaway options, such as N_K_D Pizza and Domino’s Pizza witnessed further success in 2014, the category is less attractive for new market entries, as the business relies solely on the already well served delivery/takeaway option. This was reflected in the growth for 2014, when the overall category declined by 3% in outlet terms in 2014 and 7% decline in current value terms in 2014..

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Competitive Landscape

Al Jammaz Group retained its leading position within this category, due to the longstanding presence of its Domino’s Pizza brand in the United Arab Emirates. The brand is mainly benefiting from its strong name, which is known among many expatriates, as well as the fast and efficient delivery service offered. The company therefore secured a 39% share in outlet terms and a 51%. value share in 2014. Nevertheless, as fast food options and full-service restaurants are becoming increasingly popular for their delivery offers, the company also witnessed the strongest decrease in value shares, as its market share dropped from 56% in 2013 to 51% in 2014 in value terms.

Industry Prospects

The increasing home delivery options of fast food and full-service restaurants in the country are expected to put further pressure on outlets focusing solely on home delivery or takeaway. Furthermore, this outlet type is not benefiting from the increasing influx of tourists. It is therefore expected that smaller companies would expand to full-service restaurants by adding outlets with table service.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the 100% Home Delivery/Takeaway industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the 100% Home Delivery/Takeaway industry in United Arab Emirates, our research will save you time and money while empowering you to make informed, profitable decisions.

The 100% Home Delivery/Takeaway in United Arab Emirates market research report includes:

* Analysis of key supply-side and demand trends

About Fast Market Research

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