Market Report, "Romania Retail Report Q4 2015", published

From: Fast Market Research, Inc.
Published: Wed Sep 09 2015

Following its IMF bailout in 2009, Romania quickly found a way to recovery . Now the country has one of the best GDP and household income growth outlooks among st the 28 EU countries. Romania's 21mn people market is among the largest and least saturated in the CEE. As the management of public f inances improves and wages rise , the country will be among the most rewarding destinations for investments into the retail sector in the region.

Strong economic growth will allow Romania to continue catching up with the rest of the EU countries in 2015. We forecast the country's real GDP to expand by 3.6% this year. While a part of this forecast can be attributed to a low inflation rate of 0.4%, the expansion of the country's output cannot be downplayed. The Romanian Ministry of Finance forecasts that the country's GDP will be rapidly catching up with the EU average: from 54% in 2015 to around 70% in 2010. Both domestic and foreign investors demonstrate their confidence in Romania's potential to solve its systemic problems, including corruption, emigration and poverty. The middle class is emerging in Romania, driven by the growing layer of young urban professionals who exhibit brand-consciousness and diverse spending patterns. The number of households in the USD10,000+ income bracket will double in the next four years indicating growth opportunities unparalleled by EU standards. As measured by household spending, the retail market is projected to expand by 28% between 2015 and 2019, driven especially by non-food sub-sectors whose growth will be driven by rising consumer confidence.

Full Report Details at

The Romania Retail Report has been researched at source and features BMI Research's independent assessment and forecasts for the retail sector. The report examines key drivers of retail sales growth and future prospects, including consumer spending and private sector investment.

BMI's Romania Retail Report also examines the level of development and potential for growth of the retail sector, the commercial initiatives of major players, changing consumer demographics that influence demand and the regulatory environment. Key sub-sectors include mass grocery retail, autos, over-the-counter pharmaceuticals, computers and consumer electronics.

Key Benefits

* Benchmark BMI's independent retail industry forecasts for Romania to test other views - a key input for successful budgeting and strategic business planning in the Romanian retail market.
* Target business opportunities and risks in Romania through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.


BMI Industry View

Summary of BMI’s key forecasts and industry analysis, plus a discussion of major industry developments and a snapshot of key short-term demand-driving macroeconomic movements.

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