New Report Available: Quarterly Beverage Tracker Second Quarter 2015: United States of America

From: Fast Market Research, Inc.
Published: Sun Sep 13 2015

The economy grew by around 0.7% this quarter and unemployment continued on its downward trend. The strong dollar and a significant cut in expenditure by energy-related industries (as a result of the low oil price) meant that most manufacturing-related surveys point to a relatively weak quarter in terms of economic activity and investment.

Key Findings

* Packaged water, iced/rtd tea drinks and energy drinks were the main drivers of growth, following another poor quarter for carbonates
* Diet carbonates fell heavily and PepsiCo decided to reformulate Diet Pepsi without aspartame in an effort to stem its rapid decline
* A strong US dollar helped boost sales of imports, especially for beer, wine and spirits
* Dynamic sales of single cup coffee pods have begun to impact overall coffee consumption which fell during the quarter

Full Report Details at

Report Synopsis
Canadean's United States of America Quarterly Beverage Tracker Q2-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

* Topline consumption volumes for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories
* Carbonates consumption data for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour
* An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends
* Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

Reasons to Get this Report

* Gain an in-depth understanding of the most up-to-date trends in the United States beverage industry to support and enhance your strategic planning
* Investigate the latest quarterly and emerging annual trends in United States to back your marketing initiatives
* Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
* View a selection of the key quarterly new soft drinks product launches and identify competitor activity
* Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- Quarterly Beverage Tracker Second Quarter 2015: United Kingdom
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- Quarterly Beverage Tracker Second Quarter 2015: Sweden
- Quarterly Beverage Tracker Second Quarter 2015: Greece

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email:
Contact Phone: 1-413-485-7001

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