New market study, "Serbia Food & Drink Report Q4 2015", has been published

From: Fast Market Research, Inc.
Published: Fri Sep 25 2015

A series of planned austerity measures and high unemployment will continue to weigh on domestic demand in Serbia during 2015. The austerity measures entail reducing the size of the public sector (which accounts for close to one-fifth of the workforce), together with public sector wage and pension cuts, which will severely reduce disposable income s and weigh on household consumption. A sput tering recovery in the eurozone and a long recession in Russia will suppress exports, prompting us to forecast economic growth for Serbia for 2015 of just 0. 3 %. We are forecasting overall household consumption to contract by 1.0% in 2015 and also forecast total food consumption in Serbia to expand by only a modest 1.1% in local currency terms over the same period.

Full Report Details at

Headline Industry Data (local currency):

Total food consumption growth year-on-year (y-o-y) in 2015: +1.1%; compound annual growth rate (CAGR) to 2019: +1.9%.
Alcoholic drinks sales growth (y-o-y) in 2015: +1.1%; CAGR to 2019: +1.9%.
Soft drinks sales growth (y-o-y) in 2015: +1.8%; CAGR to 2019: +8.5%.
Total mass grocery sales growth (y-o-y) in 2015: +2.8%; CAGR to 2019: +4.7%.

Key Industry Trends And Developments

Casino And Sodibal Open Second Belgrade Store : The partnership between France-based retailer Casino and Serbian Sodibal (signed in early 2013) announced the opening of its second store in Belgrade in May 2015. This marked a slowdown on the original plans, which were expected to lead to the opening of up to seven Casino supermarkets in Serbia by the end of 2013. The first Casino-branded supermarket was opened in the capital in 2014 and offers around 2,500 items, including 300 'Casino' own brand products imported from France. The new store was launched under the 'Leader Price' fascia as a discount store, offering some 400 products branded Casino, Leader Price and from local suppliers.

The Serbia Food & Drink Report features BMI Research's market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

BMI's Serbia Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Serbia.

Key Benefits

* Benchmark BMI's independent food and drink industry forecasts for Serbia

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