Just Published: "Car Rental in Bulgaria"

Car rental experienced a difficult year, with the number of operators declining and anaemic growth in value sales. The number of operators declined, as some of the smaller operators went bankrupt because of the lack of customers outside of the main touristic areas. The only factor driving sales upwards in 2014 was the search for car rentals by foreign holiday house owners, who would come to visit their properties on the Bulgarian Black Sea coast and rent a car for the purpose. The number of such inbound travellers increased in 2014 at the expense of visitors of all-inclusive hotels.

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Industry Prospects

Car rental is expected to record a CAGR of 4% in value at constant 2014 prices and will reach BGN37 million by 2019. The main driver for this growth will be the insurance replacement category, followed by business car rental. As a result, large business-orientated car rental operators such as Hertz Bulgaria and Car Rental Bulgaria are expected to perform better than their competitors. With the expected recovery of inbound leisure arrivals, companies such as Modul EOOD will also perform well.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Bulgaria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Bulgaria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Bulgaria market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Car Rental in Bulgaria?
* What are the major brands in Bulgaria?
* Is there a shift from airport car rental to non-airport?
* Is leisure car rental outpacing business car rental?
* Is insurance replacement recession-resistant?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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