Dog Food in Egypt - New Market Research Report

Retail value and volume growth in dog food slowed down in 2015 compared to the previous year, whilst still being strong; volume sales rose by 7% and current value sales were up by 15%. This sustained high growth is due to price increases that retailers made after government legislation limited the amount of US dollar deposits in banks to US$50,000 monthly; this caused suppliers to reduce the amount of imports and the volume of supply to the pet care market.

Competitive Landscape

Nestlé Purina remains the leading player in dog food in Egypt and the company held a value share of 48% in 2014, followed by Royal Canin with a value share of 27%. The popularity of Nestlé Purina’s dog food brands such as Dog Chow and Puppy Chow in various different retail channels makes it the leader in this category.

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Industry Prospects

As the variety of brands and products available in dog food continues to increase and as the scope of the retailers of these products continues to expand, it is likely that greater economies of scale will develop, giving these companies further advantages over smaller pet shops in Egypt’s major cities. Price competition is expected to set in and begin reducing the pace of annual unit price increases. Egypt’s pet shops are expected to attempt to compete by expanding their outlet networks into different locations.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in Egypt market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Dog Food in Egypt?
* What are the major brands in Egypt?
* How fast are consumers trading up to prepared dog food?
* How have pet specialists fared in recent years?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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